Royal quinoa is known as the "mother of all grains". Here's why it's so expensive.

Business Insider Video
2 年前
Once considered "peasant food", quinoa's highly nutritional qualities have transformed it into a global superfood. It costs twice as much as rice, and royal quinoa, considered the gold standard of quinoa grains, sells for thousands of dollars on the international market. So what makes it different from other quinoas? And why is it so expensive?